Do you know, a good website having quality design inspires viewers to trust!
Well, the first priority for website design is to sell more by depending solely on the brand. Interesting web design elements and engaging content are major things to make your customers happy. Furthermore, custom shopify theme development can help you to make the website user-friendly.
This article is for those who are seeking to impress their customers with the design of their eCommerce website. Here we have mentioned the top 8 eCommerce website design tips to improve customer experience.
1. Make it niche
Believe it or not, the harder customer search is, the more frustrating they will feel. It’s like roaming in a mall for a tie by following a confusing layout. Isn’t it impressive? The same goes with a website!
So, organize everything according to the needs of customers. You can hire a Shopify website designer for further. Let’s satisfy your customers by making your website a niche.
2. Accurate information
Don’t fool your customers, it fills them with hate feelings. Ensure that you serve accurate product information to the clients. It consists of:
- Warehouse/stock levels
- Videos, photos, and other media of products
3. Colour is emotion
Before the technological revolution, color has been an important part of marketing. It has a psychological impact on sales. You can design a website by using colors to match the vibes and feelings of your customers.
For example, you can use bright and cheerful colors for the kid’s wear website. If your website is selling environmentally-friendly items, you can use the green color.
As the study says, customers take milliseconds to reform their reviews on the visual appeal of your website. Moreover, colors are powerful enough for evoking and elevating moods.
4. Add customer quotes
If you want to entice sales or build customer trust, then ask for feedback in real life from people. So, while designing a website, search for options to display customer feedback.
- You can have a service page or product page.
- Try to make client testimonials or case study page
- Adding photos and videos will be a better option to gain trust.
5. High-quality image
Remember, pixilated or poor-quality images can make your image poor. It may harm the identity of your website.
Furthermore, always use those images that are relevant to the content and are of good quality. Having a website means it will help you in brand building. So don’t ruin your company’s name by using poor images.
6. The conversation path should be clear
You can use a guide to share the conversation path with your clients. For more clarification, you can use eye-catching colors for showing the conversation path so consider a contrast.
So, give neutral colors to buttons that are relatively unimportant in CTA. A Shopify website designer can help you in making a layout.
In this digital world, people prefer to browse over mobile despite laptops or computers. And numerous people love to research phones or tablets. So, a website should be compatible with every device. Further, it should have user-friendly
8. Regular branding
As you know, customers have numerous choices, so they might flick from one online service provider to another. Stats say approximately 85% of clients begin a purchase on one device and complete it on another. Moreover, it means you should make sure that experiences and branding are regular across all channels.
In conclusion, you might be aware that website designs change from time to time. Also, understanding user choices and behavior can lead your online business towards success.
We hope these 8 tips helped to boost the sale of your eCommerce store as well as you can ask for help from the Shopify website designer.
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